This masterclass was developed from our direct experience working with AI tools across real client engagements. Every session is built around what actually works in professional practice. This is suited for: Marketing and communications teams· Business leaders and CXOs · Founders and entrepreneurs · Designers and content creators; Anyone who needs to understand and use AI tools in their professional work, regardless of technical background

GenAI: The Final Frontier Workshop Framework

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  • Orient: Understand the GenAI landscape as it stands today; from what LLMs are, how they differ from each other, to why the pace of change makes this a critical moment to develop fluency
  • Activate: Train an LLM on your brand, your voice, and your specific professional context. This is where the session gets hands-on and you’ll learn how to prime a model to understand who you are, craft prompts that produce consistent and high-quality outputs
  • Transform: Identify the specific tasks in your role where GenAI creates the most leverage (content creation, research, communication, briefing, ideation) and build a personal or team workflow around those use cases

85% of companies are expected to adopt AI within five years (World Economic Forum). 300M+ global jobs are exposed to AI-driven automation (Goldman Sachs). 70% of employees believe implementing AI in their role requires upskilling (KPMG).

The question is no longer whether AI will change your work. It’s whether you’ll be ahead or behind that change.

How will I benefit from this workshop?

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Practical AI Fluency

You will get both a theoretical understanding + hands-on experience of GenAI tools

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Workflow
Transformation

High-impact capacity-building sessions designed to demystify the jargon surrounding GenAI

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Strategic Advantage

Identify the specific tasks in your role where GenAI can save you significant time and improve your output quality

FAQs

The workshop covers the major large language model platforms currently in use — including ChatGPT, Gemini, and Claude — with a focus on understanding how they compare and how to choose the right tool for the right task. Rather than going deep on one platform in isolation, the session builds platform-agnostic fluency so participants can adapt as the AI landscape continues to evolve.

The core framework — Orient, Activate, Transform — is consistent across all sessions. What changes is the application layer. For marketing and communications teams, use cases focus on content, campaigns, and brand voice. For CXOs and senior leaders, the Activate section shifts toward strategic AI leadership — decision-making, organisational communication, and building AI-ready teams. Abhinav tailors the examples and exercises to the specific context of each cohort before the session.

No prior experience is required. The workshop is designed to deliver value whether you’ve never opened an AI tool or you already use one daily. Participants with no background gain a structured foundation; those with existing experience typically find the session reframes and deepens what they already know in ways they hadn’t considered.

Every participant receives a personalised prompt guide at the end of the session — a practical, ready-to-use reference document built around their specific role and use cases. The session is live and not recorded, so the prompt guide is designed to be the key resource participants return to when applying what they’ve learned.

GenAI: The Final Frontier is a 90-minute live workshop, available in both virtual (Zoom) and in-person formats. The session combines short conceptual inputs with hands-on exercises — participants spend the majority of time actively working with AI tools rather than passively listening. For organisations that want a deeper engagement, an extended half-day version is available on request, which allows for more team-specific use case development.

Both formats are available. Virtual sessions run on Zoom and are accessible to distributed teams across locations. In-person sessions are particularly effective for leadership cohorts and team workshops where discussion and group problem-solving add significant value. Contact us to discuss what works best for your team.

The workshop is designed and facilitated by Abhinav Chetan who is a GenAI educator, founder of Digicated.ai and Digital for Nonprofits, and ex-Googler with 18+ years of experience. Abhinav developed this workshop from direct experience working with AI tools across real client and consulting engagements. He has trained 1,000+ professionals across organisations including Amazon, Google, and Maruti Suzuki.

Ready to bring GenAI capability to your team? Let’s talk
Get in touch at marketing@digicated.ai and my team can help out.