Welcome to Between Calls, your weekly dose of hand-picked stories from the worlds of digital marketing, wellness & science. Blending commerce, consciousness & curiosity between calls brings you insights to make you think & think again.

This week our newsletter delves into the the power of data visualization & storytelling, where complex data is effectively communicated through captivating and interactive charts. Then we will jump to exploring the significance of sleep hygiene and its profound impact on your overall health, emphasizing the importance of quality rest. Finally we’ll uncover the fascinating realm of quantum physics and learn about recent breakthroughs in extracting energy from seemingly empty space, blurring the boundaries between science fiction and reality. Let’s dive in !

Kabir Says –

” With data woven stories, sleep nurtured dreams and quantum physics conjured reality, we seem to be straddling between the conceivable and the inconceivable ”

DIGITAL MARKETING

Data Telling Stories

Ever wondered how your favorite online magazine or newspaper makes those fancy interactive charts? Or how that beautiful map infographic in that annual report you were reading today was made? That’s data visualization for you!

Good data visualisation enables effective communication of complex data and facilitates better decision making. And there are plenty of amazing and many free tools you can use to elevate your next business presentation, blog, or think piece! And the best part? You don’t have to be a tech wizard to use these tools. They’re designed for everyone, from professional designers to curious individuals who just want to understand more about the world around them. With these tools, we can now tell compelling stories with data, making it more accessible and interesting for everyone. So if you’ve got a story to tell, remember, a picture is worth a thousand words – and a well-crafted data visualization might just be worth a million!

WELLNESS

Sleep On It

The teacher’s favourite ‘You need 8 hours of sleep’ rule is much like the ‘8 glasses of water daily’ rule. It sounds true, but is not the complete story. Much like how much water you should drink, the amount of sleep depends on your individual circumstances. And no, you can’t catch up on sleep by sleeping 4 hours one day and 12 the other. This is not a Netflix show!

But what is true is that good sleep hygiene has a huge impact on your overall health and well being. It’s comparable to the importance of physical exercise and a balanced diet and poor sleep is linked to several disorders including heart diseases. So prioritize your sleep routine, optimize your sleep hygiene and experience the multitude of benefits that come with a good night’s rest.

SCIENCE

Something From Nothing

Quantum physicists stand at the very edge of the known world of science, working on an unimaginably small scale and peer at infinite possibilities. They have recently uncovered a surprising way of extracting energy from seemingly empty space. In his pursuit to understand black holes, researcher Hotta discovered a correlation between negative energy and entanglement, prompting him to investigate the possibility of harnessing negative energy to measure entanglement. To his astonishment, Hotta found that a simple sequence of events could induce the quantum vacuum to yield energy it seemingly did not possess.

This breakthrough exploits the entangled nature of quantum fields, where fluctuations in one location match those in another, allowing the extraction of energy. Could machines that tap into the vacuum’s zero-point energy, which has until now been confined to the realm of science fiction, finally be around the corner?

FROM THE BOOKSHELF

To do this week: Hunched over your laptop in office all day and now your neck and shoulders hurt ? Try these basic yoga exercises which can be done anywhere.

Stay Informed, Stay Ahead!

About the author: abhinavchetan.com