Welcome to Between Calls, your weekly dose of hand-picked stories from the worlds of digital marketing, wellness & science. Blending commerce, consciousness & curiosity between calls brings you insights to make you think & think again.

This week we dive into three varied subjects ; the trends of tomorrow, why should you be lying on your left side and how mathematics can win you all. We start with a ‘Culture trends report’ covering evolving social trends, then peek at a surprising health tip backed by ancient wisdom and scientific evidence and end with clever mathematical applications in daily life which promise to give you an edge over others. Happy Reading !

Kabir Says –

“Knowing tomorrow today, a good night’s sleep and a knack for numbers will ensure that the odds are mostly in your favor”


Trends Transforming Tomorrow

Reading the “Culture Rising: 2023 Trends Report” is a real eye opener in understanding our rapidly evolving cultural landscape. This comprehensive report offers a deep dive into the trends shaping our world, from identities to relationships, from aspirations to lived values.

The document is a treasure trove of insights, distilled from the analysis of over 4 million global conversation trends and a survey among 21,000 people across seven countries. It’s not just a reflection of current dialogues but a forward-looking guide, identifying 20 key trends that are set to shape the future. It’s more than just an analysis, it’s a roadmap to understanding the pulse of our diverse and digitally interconnected societies. These are the trends which will shape our tomorrow, so do give them a read today.


Sleep On Your Left

Ever heard someone say sleep to your left ? I have and then I found this intriguing article which explores how lying on your left side can in fact be a remedy. This practice is in fact rooted in ancient ayurvedic wisdom and supported by modern science, it was also validated by research more recently.

The studies claim that sleeping on your left can reduce heartburn and even nausea. This is because the stomach is on the left side of the body and the way your body is positioned while sleeping has an imapct on a variety of functions. In a world where complex medical solutions often overshadow simpler remedies, this story is a reminder of the power of traditional knowledge and the importance of understanding our bodies. The only way to find out if it really works is to try it yourself.


Win All With Mathematics

There’s a reason why mathematics is tough, because the numbers, equations & related wizardry can give you an edge in many real world scenarios. By calculating odds or probabilities, understanding patterns you can make better informed decisions. Central to the narrative is the concept that mathematics is deeply intertwined with everyday life.

The article illustrates how mathematical thinking can be a game-changer. Demonstrating applications on gambling, business, quizzes, races and even love, the author makes a strong argument to hone these abilities. It’s an invitation to embrace mathematical thinking as a way to navigate life’s challenges and opportunities so that the odds may always be in your favor.


Ignite Ideas, One Prompt At A Time: Plug in this prompt to any LLM to understand the basics of trendcasting.

“Assume the role of an expert in trend analysis with a talent for breaking down complex ideas into simple concepts. Your task is to explain the two most commonly used methods of trendcasting or reading trends. Start with a straightforward definition of trendcasting, then methodically dissect the two most popular methods, ensuring your explanation is clear, concise and free of technical jargon. For these methods, include a practical, real-world example to demonstrate how it is applied in actual trend analysis scenarios. The aim is to make the concept of trendcasting and its key methodologies easily understandable and relevant, highlighting their role in forecasting market and consumer behavior for an audience that may not have extensive knowledge in trend analysis”


To do this week: Struggling with sticking to habits and schedules? Learn how to embrace and thrive in chaos and disorganization. This video offers unconventional wisdom for those who find success outside the bounds of traditional structure, revealing how a life without strict habits can also be surprisingly liberating and productive. Watch video.

Stay Informed, Stay Ahead!

About the author: abhinavchetan.com